On March 20, 2024, a partnership was officially signed between the Foundation, Grameen Trust and Yunus France. This collaboration marks the start of an innovative program called NOBIN, aimed at supporting women’s entrepreneurship in Senegal, which has already proved its worth in Bangladesh through the Grameen Trust.
The signing ceremony was attended by Véronique Faujour, Managing Director of the Grameen Crédit Agricole Foundation, Professor Muhammad Yunus, member of the Grameen Crédit Agricole Foundation Board of Directors and Chairman of the Grameen Trust, and Yoan Noguier, Director of Yunus France.
NOBIN, launched in 2013 in Bangladesh, is an innovative program that offers a new way of financing women and young entrepreneurs with personalized coaching and mentoring. Currently deployed in Dakar, Senegal, to 2,500 people in working-class neighborhoods, NOBIN aims to accelerate the creation of 250 businesses over a 3-year period, enabling women with no access to financial services to bring their business projects to fruition.
The Foundation is fully committed to this initiative by investing €500,000 in the project, with the aim of creating a sustainable financing mechanism and rolling out NOBIN on a larger scale in Senegal over the next 3 years.
This social entrepreneurship initiative enables women with no access to financial services to bring their ideas to life, accelerate the launch of their businesses and gain access to the formal economy.
This new collaboration is perfectly in line with the Foundation’sAmbitions 2025 objectives , which aim to innovate to support vulnerable women and young people, while strengthening partnerships to amplify its actions.